Listen to the episode with Eduardo Gómez
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Show Notes

My guest today is Tim Frick, CEO of Mightybytes, a digital agency and certified B Corporation that helps great organizations create greater impact. Tim uses his business to drive social and environmental change. 

In the episode, we discussed:

  • The history of Mightybytes and why Tim made the decision to change the structure to a Certified B Corporation 
  • Tim Frick’s experience of personal sole searching and the realization that he gravitated towards working with organizations that drive social and environmental impact 
  • The unique structure and requirements of B Corporations which use the power of business to solve social and environmental problems 
  • Process of going through the B Assessments, which is an audit process every 3 years to ensure the company is adhering to B Corp guidelines
  • Using the B Impact Assessment in Mightybytes’ ongoing decisions (community, governance, workers, environment, customers)
  • Making decisions based off of the environmental review during the B Assessment — learned that the internet had a major carbon footprint 
  • Mightybytes’ focus on decreasing their internet carbon footprint through web optimization in performance and efficiency
  • Mightybytes’ commitment to using green hosting providers using the Green Web Foundation’s advice and guidance 
  • Declaration of a climate emergency within Mightybytes along with a communications toolkit that states this is an emergency and we need to treat it as such 
  • Goal of reaching net zero at Mightybytes through offsetting and decreasing travel, renewable energy hosting, analyzing office space energy uses, and more
  • 1% for the Planet Member — 1% of company profits are donated to environmental organizations

Resources

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Listen to the episode with David Henzel
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Show Notes

My guest today is David Henzel, CEO of UpCoach, an online coaching platform, and founder of TaskDrive, LTVplus, and Shortlist. David is personally passionate about fighting climate change, which led to intriguing conversations around these topics:

  • David’s personal lifestyle of veganism — “I heard someone say once, which makes a lot of sense to me…in 30 years we’ll look back at eating animals the same way we looked back at slavery … like how could we do something that cruel”. 
  • The theory of conscious capitalism: businesses can do good while still making a profit such as Whole Foods. 
  • Debate around for profits versus non profits.
  • The opinion humans are starting to ‘wake up’ and make climate change focused decisions in their personal lives. 
  • A call to action on starting the climate conversation in David’s organizations.
  • David and his wife’s eco village project with the goal of providing sustainable food and living in their local community. 
  • David’s entrepreneurial journey and why he decided to focus on a coaching software.

Resources

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Listen to the episode with Alex Wick
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Show Notes

My guest in this episode is Alex Wick, CEO and Co-Founder of Cascadia Carbon, an automated personal transportation carbon emissions calculator app.

In our conversation we discussed:

  • Cascadia’s app technology of tracking one’s carbon footprint
  • Unique aspects of B corporations, including reporting requirements, paid time off, maternity leave, and employee volunteer opportunities
  • Raising capital and finding value-aligned investors
  • Living a low carbon lifestyle through limiting flying, driving, and meat consumption
  • Carbon footprint of the internet
  • Average carbon emissions output of driving vehicles and how you can decrease or offset these emissions

Resources

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Listen to the episode with Alex Wick

Listen to the episode with Eduardo Gómez
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Show Notes

My guest in this episode is Eduardo Gómez, Co-Founder and CPO of Emitwise, an AI-powered software company that helps companies achieve carbon neutrality.

In our conversation we discussed:

  • Eduardo and co-founder Mauro Cozzi’s brainstorming conversation that led to Emitwise
  • Eduardo’s personal passion for fighting climate change
  • Distinguishing the 3 scopes of emissions
  • Current discrepancies between companies’ carbon emission tracking and reporting versus the actual carbon emissions
  • Process of working with investors and fundraising for Emitwise

Resources

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Show Notes

My guest today is Richard de Nys, founder and CEO of Award Force, an Australia-based, remote software company.

In our conversation we discussed:

  • Richard’s background as a product designer and how AwardForce came about
  • The issues around planned obsolescence and consequently how designers have a direct impact on sustainability
  • How remote or distributed teams can be climate positive
  • AwardForce’s attempts and drive to be a carbon neutral operation

Resources

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Show Notes

Jordyn Bonds is co-founder and CEO of TallyLab. I got to know of her after my interview with James Christie. When I saw that she had given a talk about the web’s energy (in)efficiency I had to speak to her as the carbon footprint of the web an elephant in the tech industry’s room that is largely ignored.

Our conversation touched on a number of issues including diversity, privacy, and how certain key infrastructural choices in how the web and web apps are designed can have an order of magnitude’s difference to energy consumption and efficiency.

Resources

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In this episode I speak to Tom Greenwood, founder and CEO of Wholegrain Digital, a London-based WordPress agency who’s built a reputation and business around sustainable web design.

Wholegrain is itself a registered B Corp — meaning that they hold themselves accountable to balancing profit with purpose. Apart from talking through the company’s journey and experience of going through this process we also discuss what exactly is involved in creating a more sustainable website, and what personal and political actions we can all take to advance climate emergency solutions.

Resources

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Show Notes

I was so stoked to get Cennydd on the show. As a former designer myself Cennydd was always someone I looked up to. Not just because of his design chops, but also because he always came across as a very principled designer.

When I looked him up recently in researching guests for the show I was therefore thrilled to see that he’d completely shifted focus to evangelising ethical and future design.

My conversation with him did not disappoint.

On the practical level we cover some specific approaches to how designers can do their job better from a climate point of view. But we also discuss how these topics can lead to personal burnout and down periods and how to deal with them.

Resources

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Show Notes

Natalie is the co-founder and CEO of WildBit, a remote software company that produces tools for software developers. Natalie came across my radar after my interview with Peldi who suggested I reach out to her as somebody who might be interested in the topic.

He was right.

Because while she personally doesn’t have the time to learn about the issue deeply her company, like Hotjar, had made a commitment to becoming carbon neutral.

Besides discussing her personal views on the matter in the episode you’ll hear how this came about and how WildBit is approaching it.

Resources

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Show Notes

Frankly, if you work in software marketing or sales and haven’t heard of Steli Efti you’ve not been doing your job right. He’s an accomplished salesperson and negotiator who’s become deservedly famous for openly sharing his expertise for free.

I was lucky to work directly with Steli for a few months at Close but even so I was in two minds as to whether he’d be at all open to discussing this topic.

Turns out I was right to reach out to him. Like Peldi, despite not being an expert on the topic he is personally concerned and we had a fruitful conversation. More importantly (to me) he shared his thoughts on why and how activists in the area struggle with “selling” the problem and what approaches we can all take to do better.

Resources

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